Growth Partner Singapore & Malaysia

Grow revenue, not just clicks.

Unitwise is a hybrid growth partner. We connect marketing, sales, technology, product and data across the whole customer journey to raise lifetime value and lower acquisition cost.

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Two growth strategists reviewing a rising revenue line on a large wall screen

Built for SMEs and scale-ups in

E-commerce & D2C
Hospitality & Travel
Education & Training
B2B SaaS
Property
Professional Services
F&B & Retail
Logistics

The Unitwise Model

Why a hybrid partner, not another channel agency.

Views and clicks are easy to buy. We optimise every touchpoint from first ad to repeat purchase, so growth shows up where it counts: on your P&L.

  • 5

    Disciplines, One Team

    Marketing, sales, technology, product and data working one plan.

  • 90days

    To a Working Engine

    Audit, roadmap, launch and scale, planned week by week.

  • 1view

    Revenue Dashboard

    Revenue, CAC, LTV and payback in one place your finance team trusts.

  • 2markets

    Singapore & Malaysia

    HQ in Singapore, with local market know-how across Malaysia.

The Whole Customer Journey

Every touchpoint that drives revenue, in one team.

A hand holding a phone with a social ad, an analytics dashboard on the laptop behind
01/04

Reach buyers who are ready to buy.

Search, social and content run on one budget, judged on cost per customer rather than cost per click.

  • Google Ads
  • Meta & TikTok
  • LinkedIn
  • SEO
  • AI Search
  • Content
Explore Performance Marketing
A designer and a developer reviewing a landing page layout on a large monitor
02/04

Turn leads into paying customers.

Most agencies stop at the form fill. We fix what happens next: the page, the follow-up, the CRM and the sales conversation.

  • Landing Pages
  • A/B Testing
  • WhatsApp Follow-Up
  • CRM Set-Up
  • Lead Scoring
Explore Sales Enablement
A customer on her sofa opening a brand email on her phone
03/04

Make the second purchase the easy one.

Onboarding, email, WhatsApp and loyalty programmes that lift lifetime value without raising ad spend.

  • Email Flows
  • WhatsApp Broadcasts
  • Onboarding
  • Loyalty
  • Win-Back
Explore Lifecycle & Retention
An analyst in front of a wall of funnels and growth charts
04/04

Know what every dollar brings back.

Clean tracking, PDPA-aware data practices and one dashboard, so every budget call starts from numbers you trust.

  • GA4 Set-Up
  • Attribution
  • Server-Side Tracking
  • Dashboards
  • Unit Economics
Explore Growth Strategy & Data

Results, not reports.

Every number below is tied to revenue, pipeline, lifetime value or acquisition cost.

Client names withheld under NDA. Results vary by business. All Case Studies
A sales team pointing at a rising pipeline chart on a wall screen
  • LinkedIn Ads
  • CRM

B2B SaaS Platform

Singapore

+S$2.1M

Qualified sales pipeline in nine months

Cost per SQL
−36%
Time to result
9 mo
Linen bedding with a deep green throw in a bright bedroom
  • Meta Ads
  • Email

Home Living Brand

E-commerce · Malaysia

3.6×

Blended return on ad spend, up from 1.9×

Repeat orders
+34%
Time to result
6 mo
A property manager holding an app on a tablet in a bright lobby
  • Google Ads
  • WhatsApp

Property Developer

Johor · Malaysia

−41%

Cost per qualified viewing

First reply
< 5 min
Time to result
4 mo
An HR manager smiling at a people dashboard on her laptop
  • SEO
  • AI Search

HR Services Firm

Singapore

+162%

Organic demo enquiries

Paid spend needed
−22%
Time to result
8 mo
A coffee subscription box with two bags, a cup and a phone on a sunny counter
  • Lifecycle
  • WhatsApp

Coffee Subscription

Singapore

+38%

12-month customer lifetime value

Monthly churn
−19%
Time to result
6 mo
Case Library See the full stories E-commerceB2B SaaSPropertyHealthcareServices Different industries, one way of measuring.
01 / 07

Six disciplines, one growth loop.

Each discipline feeds the next, so every campaign, page, sales call and email compounds instead of starting over.

All Services
01

Performance Marketing

Google, Meta, TikTok and LinkedIn, managed on cost per customer and margin instead of vanity ROAS.

02

SEO, Content & AI Search

Rank on Google and get cited in the AI answers buyers in SG and MY now trust.

03

Conversion & Product

Landing pages, UX and checkout tests that lift revenue per visitor, not just clicks.

04

Lifecycle & Retention

Email, WhatsApp and loyalty journeys that raise lifetime value without more ad spend.

05

Sales Enablement & CRM

Lead scoring, routing, WhatsApp follow-up and pipeline reviews so paid leads turn into revenue.

06

Growth Strategy & Data

Unit economics, attribution and one dashboard that marketing, sales and finance all trust.

Your first 90 days, planned to the week.

Paid media shows signal in weeks. SEO and retention compound over months. We plan for both.

  1. Weeks 1–2

    Audit

    We map the full funnel, unit economics and every revenue leak.

  2. Weeks 3–4

    Roadmap

    A 90-day plan with CAC and LTV targets per channel.

  3. Weeks 5–8

    Launch

    Tracking, campaigns, pages and sales follow-up go live.

  4. Weeks 9–13

    Scale

    Weekly tests; budget follows what earns.

Clients who stay and grow.

Founders, marketing heads and sales leaders across Singapore and Malaysia on what changed.

Read Case Studies

Testimonials shared with client permission. Individual results vary.

Our old agency reported clicks. Unitwise reported cost per signed customer, then fixed our CRM so sales called every lead back the same day.

+S$2.1M qualified pipeline

Jason T.

Head of Sales, B2B SaaS, Singapore

They tested the small things we kept arguing about: the size guide, the delivery promise, the checkout steps. The numbers settled every debate.

+29% checkout conversion

Michelle O.

E-commerce Manager, Jewellery Retailer, Singapore

They treated our move into Malaysia like a product launch: test the offer, localise the message, then scale only what worked.

CAC paid back in 5 months

Kelvin C.

Managing Director, Education Provider, Singapore

They cut our Meta account down to the offers that made money and built the email flows we never had time for. Repeat orders became a real revenue line.

+34% repeat orders

Nurul A.

Founder, Home Living Brand, Kuala Lumpur

Thirty minutes every week, numbers first. For the first time our marketing, sales and finance teams look at the same dashboard.

One shared revenue dashboard

Arvind K.

CEO, HR Services Firm, Singapore

Most of our orders came through delivery platforms that took a big cut. They built our own ordering funnel and a loyalty flow that customers actually use.

+31% direct online orders

Hafiz M.

Owner, F&B Group, Penang

The WhatsApp routing alone changed our weekends. Every enquiry gets a reply within minutes, and our sales team books viewings instead of chasing.

−41% cost per qualified viewing

Daniel L.

Sales Director, Property Developer, Johor

We stopped buying new subscribers to replace the ones we lost. Fixing onboarding and win-back did more for growth than another ad campaign.

−19% monthly churn

Grace W.

Co-founder, Coffee Subscription, Singapore

Clear numbers, honest advice, no jargon. When a channel was not working they told us to cut it, even though it meant a smaller retainer.

−27% blended CAC

Rachel T.

Marketing Director, Professional Services, Singapore

Unitwise vs. a traditional agency.

Same channels, different scorecard. Here is what changes when your partner answers for revenue.

How working with Unitwise compares with a traditional marketing agency
Hybrid Growth Partner Traditional Agency
What success means Revenue, LTV and lower CAC Views, clicks and impressions
Scope Marketing, sales, tech, product and data Marketing channels only
After the lead CRM, follow-up and sales process fixed Job ends at the form fill
Who runs your account Senior strategists from pitch to report Juniors once the contract is signed
Ownership You own every account and dataset The agency holds the keys
Contract 90-day sprint, then month to month 12-month lock-in
Book a Strategy Call Switching takes about two weeks. We handle the hand-over with your current team.

Questions worth asking.

A traditional marketing agency usually runs channels and reports on reach, clicks or impressions. As a hybrid growth partner, Unitwise works across the whole customer journey, from the first ad to the sales conversation and the repeat purchase, and is measured on revenue, customer lifetime value (LTV) and customer acquisition cost (CAC).
We are headquartered in Singapore and work with businesses across Singapore and Malaysia, including companies expanding from one market into the other. Offers, messaging and channel mix are localised for each market.
Engagements are a fixed monthly fee scoped to the disciplines you need, never a percentage of your ad spend. You receive a written quote after the free growth audit, before you commit to anything.
Paid media and conversion fixes usually show early signal within a few weeks. SEO, CRM and retention work compound over three to six months. We set targets for both in the 90-day plan, and we never promise specific results before we have seen your data.
No. We start with a 90-day sprint to set up and prove the plan, then continue month to month.
Always. Every ad account, analytics property, CRM and dashboard stays in your company's name, and we handle personal data in line with Singapore's PDPA 2012 and Malaysia's PDPA 2010.

Growth playbooks.

What we learn running growth for businesses in Singapore and Malaysia, written up for you to use.

All Articles
Free Full-Funnel Growth Audit

Make next quarter count on the P&L.

Share your numbers. We will show you where revenue is leaking between the first click and the repeat purchase, whether we work together or not.

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  • Senior team only
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